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Smart Services

Project type

Branding & Identity

Date

2023

Location

Germany

Smart Services is a blockchain-powered internal brand created under a larger German tech company. Spearheaded by Managing Director Oliver Das, the brand was envisioned to streamline enterprise services—like logistics and document management—through secure, decentralized systems. Though still under development, the brand identity needed to feel modern, adaptable, and future-forward.

We crafted a stylized "S" monogram logo that symbolizes both motion and connectivity—mirroring the flow of blockchain data. The clean, professional aesthetic was extended across business stationery including a business card, letterhead, and email signature, all designed to reinforce trust and innovation. Based in Ostfildern, Germany, Smart Services is built for scale, and its visual identity reflects that vision.

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